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WEBThirty times more rare than gold, platinum remains the most revered precious metal in jewelry. Highly regarded as one of the most beautiful precious metals on Earth, platinum offers a unique enduing radiance with timeless. Naturally white, platinum will never tarnish or change color with wear.
How to Clean and Care for Platinum Jewelry
WEBLuckily, there are plenty of products and techniques designed to protect platinum and make your jewelry gleam without damaging the precious gemstones and setting. Adopting these simple habits will make your jewelry sparkle and leave you secure in knowing your cherished platinum is in tip-top shape.
Pt is the name. Purity is the game. | Platinum Jewelry
WEBWhen you select platinum jewelry, you’re buying a product that consists of a metal that’s almost entirely pure – 90-95%. Mined from deep within the Earth and transformed for jewelry use with a minimum of other ingredients, platinum’s luster, strength and durability are …
Metal Matters - Platinum Jewelry
WEBPlatinum is a popular choice for resetting heirloom jewelry in order to extend the life of a gemstone or turn an antique piece into something new entirely. Platinum is known for its natural white color— . a truly white metal, unlike “white gold.”.
Products - Platinum Jewelry
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Why Platinum | Platinum Jewelry
WEBThere’s a treasured memory behind every piece of platinum jewelry. We believe life’s most precious moments should be celebrated with jewelry you can cherish for years to come. We’re here to share why platinum is the perfect symbol of commitment, everlasting love and unwavering strength.
All About Platinum - Platinum Jewelry
WEBPlatinum is so durable that it can stay in your family forever, being passed down from one generation to the next. Platinum prongs offer better protection for precious stones and diamonds. Platinum is 60% heavier than than 14kt gold.
Buying Tips - Platinum Jewelry
WEBLearn why platinum is better than gold when you’re making a jewelry purchase for yourself or a loved one.
About - Platinum Jewelry
WEBWith a keen eye for style, we’ll bring you the latest platinum jewelry designs, as well as share insider tips on how to buy platinum jewelry. We’ll share inspiring stories about how couples chose platinum to celebrate life’s most significant moments.
Who We Are - Platinum Jewelry
WEBAs the leading resource for platinum information worldwide, our mission is to develop demand for and build an enduring commitment to platinum in jewelry. We cover the culture of jewelry by educating our audience with insider buying tips, maintenance and care solutions and industry news of the world’s rarest and most precious metal.