On Tuesday night, Tom Brady brought 21 of his personal watches to auction where they sold for a total of $4.6 million—not bad ...

Tom Brady auctioned luxury watches and items from his playing career at Sotheby's this week. His watch collection alone ...

Brady put more than 20 watches and several jerseys from his football career under the hammer, securing over $9 million in the ...

By Robertino Altieri, WatchGuys CEO Table of Contents Tom Brady Watch Auction IWC Sets a Big Stage Rolex Batman sets the tone ...

It is reported that Brady has earned approximately $150 million from doing endorsement deals alone. One of his most recent endorsements is for the cryptocurrency brand FTX. Brady along with ...

A longtime watch collector, Brady had special pieces from IWC (where he served as a brand ambassador) and Patek Philippe, but his Ref. 6241 hammered in for well above those pieces for $1,140,000 ...

“The show was about how people can work to get along, and I think that’s a universal sort of brand and very appropriate today,” said Barry Williams, who played the oldest Brady sibling Greg.

Brady also sold 21 luxury-brand watches ranging from Rolex, IWC, Patek Philippe, Audemars Piguet, and more. The most valuable watch sold was a “rare variant” of a Rolex “Paul Newman ...