While there are certainly better fitness trackers for hardcore athletes, none of them offer the kind of robust third-party support you’ll get with a flagship Apple Watch, nor do they integrate as well with Apple’s larger device ecosystem.

You can also slash up to 54% off the Cricut Hat Press, Echo Buds, TurboTax Deluxe software, and Echo Pop Kids.

If the holiday gift you were yearning for but didn’t get was a new Apple Watch, now’s the time to buy one in Amazon’s new sale.

Amazon has the elevated 13-inch and 15-inch with 24GB of RAM and 512GB SSDs down at $1,299 and $1,499, respectively. Both models are now $200 off the going rate and a whole more than that below the original prices they fetched before Apple upgraded the 8GB RAM models to 16GB back in October.

Apple Watch Series 10 is at its best price yet—starting at $329 on Amazon. Don’t wait. These discounts won’t last, and stock is already running low.