The exhibition — a world first — examines the enduring appeal of the cute aesthetic amongst adults and asks deeper questions about its allure. David Parry/PA Wire/Courtesy Somerset House ...

The Prep Aesthetic Has a New Name ... Promotions are subject to availability and retailer terms. Revolve, Mango, Eloquii. ... Quay Mad Cute. $85 at Quay. Buy Now.

You’re Too Cute: Kyary Pamyu Pamyu, SOPHIE, PC Music and the Aesthetic of Excess Steph Kretowicz pulls back the skin of the new, hyper-cute dance-pop sound to find out what’s going on beneath.

The exhibition — a world first — examines the enduring appeal of the cute aesthetic amongst adults and asks deeper questions about its allure. David Parry/PA Wire/Courtesy Somerset House ...