Fall is in the air which means holiday shopping is right around the corner. While there are plenty of great gift ideas for runners out there, nothing tops the right pair of shoes. That said, never pay full price for the shoes you want the most. With Black Friday and Cyber Monday deals starting earlier and lasting longer, you won’t have to.

A two-year subscription to Proton VPN is on sale for $76.18. This Black Friday deal saves you 70% on list price. Black Friday is the best time of the year to secure savings on just about everything on your shopping list.

The time leading up to Black Friday and Cyber Monday is one of them. In fact, some of our favorite mattresses from big-name brands—including Saatva, Avocado, Nectar and more—are already deeply discounted up to 30 percent off.

Hoka makes some of the best running shoes available, and the Black Friday deals this year actually include one of my favorite new shoes of 2024 in the Hoka Mach 6, which is reduced from $140 to $111, as well as popular models like the Speedgoat 5 and Bondi 8.

Black Friday and Cyber Monday are without a doubt the best days of the year for sales. I should know — I write about sales all year long. Many retailers offer a 20 percent off discount here and there throughout the year,