Walmart is building a social analytics ... In light of this, it is imperative that businesses develop concrete strategies to constantly monitor the online landscape,? he said. ?Consumer insights from ...

Walmart is asking consumers ... via the #WeSparkChange hashtag. ?Social media and mobile are excellent vehicles for the challenge because of the virality of social media,? said Esha Shah, manager of ...

Kiri Masters covers trends in retail media and marketplaces. Walmart is pushing brands to increase their retail media spending by 25% year-over-year as part of joint business plans, despite many ...