On Tuesday, February 14, Coca-Cola announced the discontinuation of fan-favorite Lilt Soda from the U.K. markets in what is said to be a rebranding attempt. The beverage is being replaced by a ...

SOFT drink Lilt has been canned after 50-years on Britain’s shelves. The tangy tropical pop – a household favourite since 1975 – will be renamed Fanta Pineapple & Grapefruit. Coca Cola, who own the ...

The soft drink brand Lilt, known for its tropical flavour, is being scrapped and rebranded as Fanta Pineapple and Grapefruit. From Tuesday (14 February), it will be owned by the Coca Cola Company. The ...

Fanta Orange is getting a product overhaul and accompanying integrated marketing campaign in North America as parent Coca-Cola looks to bolster the appeal of the soft drink, per details shared with ...

The Coca-Cola Co. has axed Lilt, its tropical soft drinks brand, after nearly 50 years of production. The brand – which was launched in the UK in 1975 and was also sold in Ireland Gibraltar, and the ...

Fans of the iconic soft drink brand Lilt have been left outraged by news that it's going to be scrapped after 50 years, and will be rebranded to Fanta pineapple and grapefruit. The rebrand has caused ...