The batting helmet additions represent the latest outgrowth of advertisements being placed on baseball uniforms. The league approved sleeve patches for in-game use starting with the 2023 season.

It’s safe to say baseball fans aren’t too happy with MLB’s new batting helmet ads. The league announced a deal last month with Strauss, a German workwear apparel company, to put the company ...

The partnership, which marked STRAUSS' first league-wide deal in the United States, called for the company's name and logo to be displayed on batting helmets throughout the postseason. MLB Oct 17 ...

Those hats/batting helmets are sick — Case from Missouri (@CaseIH_RedZone) March 18, 2025. That hat... I NEEDS IT — The Crow (@ElCorneja) March 18, 2025. Love the return of the powder blues.

After introducing ads on jersey sleeves last year, the MLB just announced the first ads to appear on its batting helmets in the U.S. Strauss, a German workwear brand, will be the league’s ...

Fans love that they’ll see the full powder-blue uniforms on a regular basis and they had thoughts about the new Royals ...

The partnership, which marked STRAUSS' first league-wide deal in the United States, called for the company's name and logo to be displayed on batting helmets throughout the postseason. MLB Oct 17 ...

Major League Baseball made an equipment change for the 2024 playoffs that wasn't exactly subtle. The league placed ads for the company STRAUSS on the side of all batting helmets once the ...

It is the first time batting helmets have been used to promote a company across Major League Baseball. According to Sportico , the ads are costing STRAUSS more than $15 million over the course of ...

So, we shouldn't be surprised that Manfred would let a brand with minimal awareness in the U.S. be plastered all over helmets in the sport's biggest games. According to Sportico , the placement ...