This week we got our first look at the HP Spectre 13.3 – and with it, the newest (and yet old) HP logo. This logo is fantastic. It was originally designed all the way back in 2011 by the folks at ...

HP is currently a company without a strong identity. This comes after a decade of products and CEOs that each fumbled in one way or another. The company needs to make a sharp statement and emerge from ...

Hewlett-Packard CEO Meg Whitman knows the new Hewlett Packard Enterprise logo and branding is different, but that's exactly what she loves about it. "It’s different, I know," said Whitman in an HP ...