Leaning into AI can help agencies build personally relatable brands that look, sound, feel and act more like trusted ...

Learn how to easily create and setup a new or second YouTube Brand Channel Account in this no-nonsense tutorial (NEW 2020 method!). You can choose if you want to make a personal or open a brand ...

How to Create a Brand Style Guide Learn the purpose and best practices of implementing a style guide for your brand. Developing a Brand Style Guide is central to establishing and maintaining the ...

Sahil Gandhi, brand strategist and cofounder of Blushush, a London-based Webflow agency, crafts SMEs and businesses into impactful brands. Everyone wants to become a brand. It’s not even limited to ...

Tips for Communicating Your Personal Brand Creating engaging content for personal branding requires both strategy and authenticity. We asked industry experts to share one tip for creating engaging ...

Building a lifestyle brand requires authenticity, aspiration and targeted consumer identity. Loyal consumers invest in brands that align with their personal values ...

When the indie fragrance brand Phlur first launched in 2022, it was only available online—meaning customers had to buy its perfumes without ever smelling them. At the time, creative director Chriselle ...

A brand is more than what you sell. It's a blend of your business' values, aesthetic, and unique personality. Your brand is what connects you to customers—and keeps them coming back. Every time you ...

In the food service industry, branded apparel is a critical extension of your business’s identity. The uniforms worn by staff, from kitchen to counter, represent your brand in every customer ...

Entrepreneur's ambitious goal is to reach $10 million in revenue in the next five years. Simone Ware, a Caribbean woman born and raised in the Virgin Islands, said her heritage deeply influences her ...

As you browse your social media feeds or check out billboards on a leisurely drive, you might notice a recent phenomenon: Everything seems quite, well, similar. “If you go to the comment section of ...