This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Mug Root Beer is hawking custom DNA testing kits in a ...

MUG Root Beer just announced what might be its trendiest innovation in its history. The legendary soda brand sees the increased popularity of "quiet luxury" style and is raising a glass to it. Well, ...

The new flavor was officially announced on Saturday, Sept. 27, a few weeks ahead of its big debut at the 2025 NACS Showcase, in a social media post shared by the brand. Separately, a rep for the brand ...

MUG Root Beer and its mascot, Dog, are rallying fans across the country to “root” for all the dogs during this year’s games for a sweet treat. With the Gonzaga Bulldogs fighting to beat the underdog ...

SAN FRANCISCO, C.A. - MUG® Root Beer and its mascot Dog are calling it like they see it — fall sports are just big games of fetch, and they’d be way better with sticks. On October 19th, National Fetch ...