UFC announced on Friday that it would replace longtime apparel and outfitting partner Reebok with Venum starting in 2021. Venum is one of the leading manufacturers of apparel and equipment for ...

The UFC Reebok uniform deal is causing problems again as it's forcing Georges St-Pierre to negotiate a new contract to make up the money.

In those days, a major brand like Reebok wouldn't even have taken a call from a UFC executive. As a result, White and the Fertittas made a deal with their fighters to pursue outside income.

To fully understand the new UFC outfitting policy and deal with Reebok here are the major points of the program: • The new policy will go into place the week of July 6, 2015, in coordination ...

The partnership with Reebok—which goes into effect in July—is extensive, and is in every respect a game-changer for the UFC and the fighters who make their living by fighting for the promotion.

Reebok now exclusive outfitter for UFC fighters UFC chairman Lorenzo Fertitta, center, announces the UFC's new exclusive apparel sponsorship deal with Reebok on Tuesday, Dec. 2, 2014, in Manhattan.

Ultimate Fighting Championship has signed a major partnership deal with sports clothing retailer Reebok to exclusively outfit all UFC fighters in Reebok gear in the octagon and at fight-related eve ...