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Sierra Mist was first released in 1999 and became quite popular throughout the 2000s, even outranking 7 Up as the second-most popular lemon-lime soda behind Sprite for a short period of time.
While few mourned Sierra Mist — the soda had captured only 0.1 percent of the soda-market share to Sprite’s 7 percent — Pepsi’s marketing campaign aimed to position Starry as a fresh-faced ...
Meet PepsiCo’s Gen Z-inspired replacement for Sierra Mist. Sierra Mist has always had somewhat of an identity crisis. Introduced in 1999, the competitor to Coca-Cola’s Sprite and Keurig Dr ...
In January, PepsiCo nixed Sierra Mist, the lemon-lime flavored-soda that’s been around for 24 years, in favor a newer and younger drink to compete against rival Sprite.
Sierra Mist was launched in 1999 to compete with Coca-Cola’s lemon-lime soda, Sprite, which has dominated the category, along with 7 Up from Keurig Dr Pepper. So, what does Starry taste like ...
Although Sierra Mist was one of the most popular sodas in the U.S., boasting $1 billion in annual sales in 2021, Sprite’s popularity severely outpaced the soda. With $6 billion in sales and a ...
Pepsi is replacing Sierra Mist, a lemon-lime soda brand launched in 1999 that was seen as a competitor to Coca-Cola's Sprite, with the new lemon-lime soda brand called Starry.
In January, PepsiCo nixed Sierra Mist, the lemon-lime flavored-soda that’s been around for 24 years, in favor a newer and younger drink to compete against rival Sprite.