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YouTube is making it harder to skip ads, again

If you're an avid YouTube user, a Premium subscription is almost necessary at this point. That, or an ad-blocking extension. Not only does Premium give you access to ...
Morningstar

Clutch Report: 93% of Consumers Skip Ads, Brands Must Rethink Attention Strategies

To beat ad-skipping, brands must deliver relevance and creativity. A new Clutch survey finds that 93% of consumers actively skip ads, with a small percentage using ad blockers (2%). Despite ...
Business Wire

Clutch Report: 93% of Consumers Skip Ads, Brands Must Rethink Attention Strategies

WASHINGTON--(BUSINESS WIRE)--A new Clutch survey finds that 93% of consumers actively skip ads, with a small percentage using ad blockers (2%). Despite improvements in personalization and targeting, ...