Social media’s influence in our lives continues to grow, and despite studies showing the positive power of social media for business leaders, I regularly encounter leaders who prefer to leave online ...

Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their audiences. A robust social media presence can strengthen your company’s ...

For new entrepreneurs, social media is often an essential channel for marketing, networking and brand visibility. Yet the same platforms that drive opportunity can also encourage nonstop scrolling, ...

Successful companies use multiple social media platforms to stay competitive. Here's why you shouldn’t rely only on Facebook ...

While you may hear about dumbphones and digital detoxes, many people still think that social media is good for them.

Forbes contributors publish independent expert analyses and insights. Chelsea writes about marketing, freelance life, and entrepreneurship. If you dislike talking about yourself, sharing your wins, or ...

Social media is a space where connections flourish and ideas soar. But a single misstep can quickly land you in the spotlight for all the wrong reasons. Kristi Piehl, founder of Media Minefield and ...

Organic reach on social media is dying, and small businesses that want real visibility now need to treat social as a paid channel. By budgeting consistently, focusing on high-ROI campaigns and pairing ...