Apple began with Steve Jobs and Steve Wozniak marketing primarily at trade shows, and now the iPhone has made it $4 trillion ...

Steve Jobs was a true master who developed his companies into industry leaders using the power of innovative marketing. He embraced a product driven, multi-channel strategy, with a highly recognisable ...

Opinions expressed by Entrepreneur contributors are their own. Take a look at any ranking of the world’s leading brands, and one name appears toward the top of that list every single time: Steve Jobs’ ...

Gary Black has emphasized the need for a strong marketing plan for Elon Musk's Tesla amid push towards robots and AI.

Ken Segall worked in advertising with Steve Jobs for more than a dozen years. Now he'd like CEO Tim Cook to Think Different about marketing. Photo: Doug Schneider Photography Quick, what’s the ...

A significant collection of Steve Jobs' childhood items and early Apple products is now up for auction, featuring the first ...