Hello Kitty, with her happy-go-lucky spirit, has met her match: Gudetama, a lazy egg yolk with a defeatist attitude and a growing following. Photo: Miho Inada/The Wall Street Journal ...

Sanrio is home to a plethora of kawaii mascot characters, with the iconic Hello Kitty being only one of them. Another popular mascot is My Melody, and the white rabbit is set to receive an ...

Hello Kitty's buddy My Melody turns 50 in 2025 and Sanrio has released a range of merch to celebrate. Headlining the range is ...

The Hello Kitty model is of an off-white or ivory color and it features the iconic Sanrio character alongside a pattern of cherries. The Hello Kitty yukata and jinbei also come with an organdy obi ...