The tourism arm spends $200,000 annually on Beach Safe marketing efforts which go well beyond the digital footprint, to ...

2025--(BUSINESS WIRE)--Rio Media is proud to announce an exclusive new advertising opportunity on behalf of the City of Huntington Beach: branded sponsorships on the city’s iconic lifeguard ...

The cancellation comes after the show’s season finale on March 31 and less than a year after it debuted on Fox in September 2024. While the news won’t make waves in the TV landscape ...

For a third straight summer, lifeguards will no longer be required to set up and tear down the beach rental equipment like ...