Burberry Thursday outlined a new strategy that will focus on scarves and the outerwear such as trenchcoats it is known for as ...
Burberry’s recently appointed chief executive officer has pledged to return the British fashion brand to its roots as a maker ...
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...
Burberry is revamping its strategy to win back customers by underscoring its British heritage with a focus on trench coats ...
This round of retail activations is an extension of the brand's latest outerwear campaign masterminded by new chief executive ...
Shot in London's storied cultural neighborhood of Bloomsbury, the campaign features three sets of portraits that spotlight ...
Burberry is rejuvenating its brand by emphasizing classic outerwear over leather goods, with innovations like 'scarf bars' in ...
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
Read what analysts think of Burberry's turnaround plan that involves cost cutting of 40 million pounds and focussing on core ...
Burberry’s new chief executive has vowed to focus the brand on the “spirit of Britain” as he seeks to revive the ailing ...
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