Almost every major marketer adopting new technology also has an entire ecosystem of agency partners. You can adopt the best ...
As the global content industry navigates a major transformation, Taiwan's cultural agency is positioning the island nation to ...
A roving installation uses a detailed questionnaire and artificial intelligence to help consumers concoct their own perfumes.
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As Omnicom–IPG merger looms, uncertainty clouds DDB’s future
Naturally, the news has sent shockwaves across the industry. After all, this is an agency that redefined advertising in the ...
As new technologies like generative AI reshape markets, and client needs evolve along with them, agencies are looking beyond ...
Vince Gilligan expands on his generative AI stance in an interview, questioning what is lost when humanity cedes its ...
Need the best places to buy Facebook ad agency accounts? We tested top providers offering unlimited spend, zero bans, and ...
There are four ways the technology is being used in the storytelling journey. Agencies are chock-full of creativity, but ...
The Federal Government’s Investment in Digital and Creative Enterprises (iDICE) programme has unveiled plans to launch two ...
Swedish furniture manufacturer Ikea has launched a review of its creative account. Mother, which has had the business since 2010, has been invited to repitch. The independent creative shop took over ...
StoryPop UGC Agency has announced the ongoing expansion of its user-generated content (UGC) services designed to meet the ...
With this development, iDICE joins other institutional investors, including the International Finance Corporation (IFC), Standard Bank of South Africa, and British International Investment (BII) in ...
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