Since the early 2000s, businesses have followed the same digital advertising playbook: Placing their products in digital ...

Paid social is the most popular channel for retail marketers, according to a new report from Wunderkind. But email has proven ...

The real estate mogul and 'Shark Tank' investor has a winning formula that's gained her millions of followers.

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

Upgrading your email segmentation strategy might sound complicated—but in reality, it can save you time, sharpen your ...

Redesigning social media to suit different needs of users could make their time online more focused, according to new research.

“There’s probably about 250 people that can see my location,” says Griffin, 16.

Just as people make the world go ‘round, and people make the business go ’round, it’s going to take people to make artificial ...