Colour also plays a role in building long-term brand loyalty. Over time, as consumers interact with a brand, the colour ...

When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

KFC accused Church’s Texas Chicken of violating its trademark rights when it began using the words “Original Recipe” in its ...

New York (CNN) — No, not the recipe itself. Just the literal phrase. Last week, KFC accused Church’s Texas Chicken of violating its trademark rights when its fried chicken competitor began using the ...

Yum Brands reported a surprise fall in worldwide same-store sales on Tuesday as its KFC chain grapples with sluggish demand in the U.S., as well as choppy international sales.

On Tuesday, Burger King owner Restaurant Brands International and the parent company of KFC followed in its footsteps. Same-store sales worldwide for Yum! Brands, which owns KFC, Taco Bell ...

Just a year after the White Castle on Lake St. closed, the building will be slinging fast food once again. Earlier this year, Bring Me The News reported that KFC would take up residence at the ...

KFC has teamed up with sleep wellness company ... to a recent viral trend in which TikTok users discovered that rain or white noise created to facilitate sleep really sounds like chicken frying.

The Pat Kelsey era officially begins tonight, with the Cardinals hosting Morehead State at the KFC Yum! Center. Tipoff is scheduled for 7 p.m. This is the first meeting of an intrastate series ...

Louisville is a big 19.5-point favorite against Morehead State, according to the latest college basketball odds. The line on ...

The party Monday night at the KFC Yum! Center started with James Scott soaring through the air and throwing down an alley-oop off a perfectly placed lob from Chucky Hepburn. It ended with head ...