In today’s competitive digital landscape, launching a successful product starts with strong design and efficient prototyping. Phenomenon Studio stands out as a leading product design agency and MVP ...

Looming tariffs, fragmented shopping and uncertainty, oh my! Here are four opportunities to optimize marketing outcomes ...

The best B2B marketing and branding strategy is to position your company as the go-to authority in your space. This means ...

First-party data ensures accurate information because it’s derived from observing real people and can only be obtained by purchasing through authorized sources. These real-people audience insights can ...

Ongoing updates keep everyone aligned and informed. Use the positioning document as a guiding tool Refer to the positioning document during product development, marketing planning, and sales strategy ...

MANILA, Philippines — Gian Dela Rama is the chief product and artificial intelligence ... It’s that ability to plan and act ...

Yaswanth Jeganathan is a product leader with nearly 10 years of proven technology industry experience, passionate about using ...

NIKE, Inc. (NYSE:NKE) announced a series of strategic changes to its Senior Leadership Team (SLT), elevating experienced leaders to accelerate progress against its Win Now action plan to position the ...

In today’s phygital world, most marketers believe that AI-driven hyper-personalisation will revolutionise marketing. Yet, ...

In its first ever economic development strategy, the city of Vancouver plans to build generational wealth, promote trade jobs and position Vancouver as an innovative place with vibrant commercial dist ...

In the modern age of innovation, artificial intelligence (AI) is no longer a futuristic concept in product management—it is a fundamental tool reshaping how digital products are developed, optimized, ...

In this interview with GRACE EDEMA, Senior Special Adviser on Industrialisation to the President of the African Development ...