Website landing pages that contain a single call to action (CTA) garner a higher average conversion rate than those with more than one CTA, according to recent research from Unbounce. The report was ...

The researchers found that, on average, 57% of B2B webinar registrations convert to attendees; the conversion rate of content hubs is 30%; and the conversion rate of personalized landing pages is 25%.

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1. Roast the pumpkin or butternut at 180°C for 20 minutes, or until soft. Allow to cool slightly. Place the roasted pumpkin in a blender and blend until smooth. Add the cream, then blend again. 2. In ...

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