Traditionally the CPG industry was defined by standardized products and a broad appeal but consumer expectations are shifting ...
Kosas Skin-Improving Foundation Broad Spectrum SPF 25 makes many claims. It's positioned as a medium-coverage, gentle formula ...
Your customers want to be able to shop on their own terms: when, where, and how they wish. They want access to their shopping ...
This will be e.l.f.’s first time in Sephora and includes the brand’s ‘viral Holy Grails’.
Wawa and The Wawa Foundation are supporting the American Red Cross Hurricane Milton fund by providing emergency relief ...
In the near-decade I’ve written about beauty, I’ve tested hundreds (if not thousands) of skin care, makeup and hair care ...
The best stick foundations have a lot going for them. For starters, they’re buildable and hydrating and can even double as ...
Nobody Wants This' star Kristen Bell uses Merit Beauty's The Minimalist Complexion Stick to achieve flawless skin. It's on ...
It’s easy to fall into comfortable beauty routines and use the same cosmetics and application techniques year after year. But the face you have at 50 isn’t the same as the one you had even a few years ...
Ahead of the third season of 'Lopez v Lopez,' Mayan Lopez shares the beauty, skin care, and makeup products she's obsessed ...