"We have to get back to what has always set Starbucks apart, a welcoming coffee house where people gather and where we serve the finest coffee, handcrafted by our skilled baristas." STARBUCKS ...

Starbucks Korea is preparing to open a new branch at a watchtower near the South’s border with the nuclear-armed North, offering customers a view of the hermit kingdom. The American chain’s ...

Starbucks will stop selling the olive oil-infused coffees it debuted last year. Bloomberg first reported Tuesday that the coffeehouse chain plans on "saying goodbye" to the Oleato coffee drinks ...

The coffee chain is reverting its stance on discounts. Kevin Dietsch/Getty Images The approach is markedly different to the company’s actions earlier this year, which saw Starbucks promote a ...

Starbucks is looking to turn its business around by being less of a fast-food chain and more of a neighborhood coffee house. Brian Niccol, the struggling company's new CEO, on Thursday shared his ...

Expect to see fewer promotions at Starbucks. The coffee chain is scaling back promotional offers through its mobile app to get customers to pay full price for its coffees and teas, the Wall Street ...

Beata Zawrzel / NurPhoto via Getty Images New Starbucks CEO Brian Niccol on Wednesday detailed his plan to revive the coffee chain. A central theme: He wants Starbucks wants to hand customers ...

Elphaba's cold brew isn't the best thing I've ever had at Starbucks, but it's a tasty choice for those who like strong coffee and peppermint. I would never choose it as my morning coffee ...

Starbucks Korea plans to open a new location near the border between South Korea and North Korea, with a view into the latter country. The outlet will open on Nov. 27 on the second floor of the Jogang ...

Starbucks’ new boss is putting his stamp on the company by cutting back on discounts and promotions — forcing coffee lovers to pay full price for their drinks. Chief Executive Brian Niccol ...

It contradicts new CEO Brian Niccol’s overarching strategy of repositioning Starbucks coffee as a premium product. So, over the past two months Starbucks made a quiet change. Instead of offering ...

Starbucks is scaling back promotions under CEO Brian Niccol, focusing on premium coffee and improving in-store experiences. Instead of discounts, Starbucks will emphasize seasonal drinks through ...