A logo is a big part of any major company's brand identity. It takes a lot of work to create a simple little image that the average consumer can immediately associate with certain features and ...

Most people like to think of themselves as reasonable beings, so a surefire way to get them on your side is by appealing through the rhetoric of logos. Logos is a form of rhetoric based on (you ...

Photo: Fox News Channel’s Special Report Some of the biggest U.S. consulting firms have offered billions in additional cuts to their contracts after the Trump administration told firms that they ...

Suddenly, the type appears as the cola company’s script logo. The approach emphasizes Coke’s legacy and plays on nostalgia in an analog medium and in an analog way. While so much of soda ...

The General Services Administration is not happy with the top-10 consulting firms it asked back in February to self-identify contracts that could be terminated to save the federal government money, ...

Other listed identifiers include displaying certain logos, making certain hand signs, or wearing certain clothing. When The Independent's Andrew Feinberg asked White House press secretary Karoline ...

Leading up to his criminal trial, Sean “Diddy” Combs has bolstered his legal team, but one lawyer in the courtroom gained some attention as jury selection began this week. High-profile ...

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, is that many of these logos look near-identical.

The talent agency will provide advisory services to ultra-high-net-worth individuals and family offices with a new hire: Julie Zorn. By Alex Weprin Senior Editor Talent agencies have spent years ...

Design agency Koto has collaborated with online retailer Amazon's design team Amazon XCM in a rebrand of the company's distinct smile logo, while simplifying the identity of over 50 Amazon sub-brands.

“I agree with the people in Massapequa, Long Island, who are fighting furiously to keep the Massapequa Chiefs logo on their Teams and School,” Trump posted on Truth Social on Monday.

The logos of Big Tech companies and key associations were featured prominently Monday at the White House Easter Egg Roll, offering an unprecedented scene and use of the grounds to promote private ...