The India Brand Conclave 2025 session focused on the role of major cricket events on linear television, connected TV and mobile and how they cater to business objectives across the funnel ...

Vivo becomes the leading smartphone brand in India for 2024 with 19% market share, surpassing Samsung and showcasing a shift ...

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to ...

MUMBAI: It was meant to amaze and Amazon MX Player’s first edition of StreamNext event did so – more than expected. It ...

Nikhil Kumar, Chief Growth Officer, mediasmart, explains how emerging trends like connected TV, digital out-of-home, and ...

StreamNext event featured global marketing leaders like Sir Martin Sorrell, Benedict Evans and prominent entertainment ...

The report estimated that smartphone shipments grew 1 per cent year-on-year in 2024, reaching 153 million units ...

Phone maker Apple led the India smartphone market in supply value terms with 23 per cent share while Chinese smartphone brand ...

Apple leads India's smartphone market in value share, while Vivo takes the lead in volume shipments in 2024, according to ...

The event also highlighted new interactive and shoppable ad formats on Amazon MX Player. These formats include in-stream ...

StreamNext event featured global marketing leaders like Sir Martin Sorrell, Benedict Evans and prominent entertainment industry personalities. The star-studded event showcased the evolving landscape ...