WPP reportedly used McKinsey for advice on strategy in 2020. WPP Media also recruited Emily Del Greco, a former partner at ...
COP30 opened amid mounting pressure on sectors like advertising to reconcile their climate responsibilities with ongoing ...
AI and advertising have taken up a fair bit of space in recent times. Look at this in the context of brand-name agencies in a ...
EXCLUSIVE: LinkedIn’s marketing head says while AI sharpens data and precision, it’s human insight, empathy, and creativity ...
McCann Worldgroup India, with its philosophy of ‘Truth Well Told’, has launched new campaign for Hero Splendor+. The campaign ...
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