The UK’s digital advertising market continues to power ahead, with IAB UK forecasting double-digit growth through 2026 after ...
Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, today released the Q2 2025 ...
The figures shared by Caretta Research at DMEXCO highlighted a simple fact: DOOH is now one of the strongest growth drivers ...
In today’s Digest, we discuss the Murdochs being tipped for the TikTok deal, ad giants shifting their climate stance, ...
Dawkins, WPP Media’s Global President of Business Intelligence, takes a look at the shifting ad tech landscape and what it ...
In that instance, the upper and mid-funnel become more critical in a shortened marketing funnel. The irony of brand building ...
For all the hype - and endless declarations that AI is the “future of advertising” - it has yet to deliver real ad dollars.
In today’s Digest, we cover Novacap acquiring IAS for USD$1.9bn, Microsoft plotting an AI marketplace for publishers, and ...
Small and medium-sized businesses (SMBs) can now create personalised AI-generated ad campaigns and optimise them for maximum ...
In today’s Digest, we discuss double-digit growth ahead for digital ad spend, Alibaba unveiling a multimodal AI, and eBay ...
As the first RMN to be certified, Albert Heijn’s certification recognises the retailer’s strong commitment to transparency, ...
Attekmi, the ad tech brand offering an extensive range of ad exchange solutions and services, has been shortlisted by ...