Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...

Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...

In an exclusive interview with WWD, Burberry CEO Joshua Schulman said he's looking at Burberry holistically, filling the shop ...

Burberry also plans to slash costs by millions and has set a lofty new revenue target under CEO Josh Schulman.

Burberry Thursday outlined a new strategy that will focus on scarves and the outerwear such as trenchcoats it is known for as ...

Troubled British fashion house Burberry on Thursday announced cost-cutting plans after posting a loss, with the global luxury ...

Burberry is aiming to boost waning sales by refocusing on heritage designs and statement pieces under sweeping revamp plans ...

Following the company’s disappointing H2 results, Joshua Schulman presented ‘Burberry Forward’ — a detailed plan that ...

Luxury fashion house Burberry launched an “urgent” turnaround plan today as it revealed another slump in sales and a fall ...

Joshua Schulman, who took the top job in July, admitted the firm, best known for its trench coats, had lost its way in recent ...

My consensus? As long as I have a single-breasted trench coat (preferably from Burberry), I'll fit right in. As London is one ...