Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a revamp that sent its shares up sharply.
Both brands are marked down in a big way right now, so this rare Gilt sale is the best place to add some luxe accessories to ...
After years of failed attempts to grow its business in luxury handbags and shoes, Burberry will go back to basics.
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
Stock rises nearly 15% as luxury brand sets out plan to refocus on core products such as trench coats and scarves ...
Burberry is revamping its strategy to win back customers by underscoring its British heritage with a focus on trench coats ...
The woven design became extremely popular over the last couple years, but it’s also one of the more moderately priced bags ...
(Reuters) - UK stocks edged higher on Thursday, with luxury firm Burberry leading gains in the mid-cap index after unveiling ...
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