Learn how Google’s new Audience Builder workflow changes how create, manage, and apply audiences in Demand Gen, Video, and ...

Economist Diane Osgood explains how appealing to shoppers' values—even in the age of high prices and tariffs—can make a difference.

Lilbits: 3rd-party SteamOS devices, the new Pebble 2 smartwatch processor, and Sony is still making flagship phones with headphone jacks ...

Global Head of Marketing Hiroki Asai explains how the company is replanting the flag around the platform's vision for travel with a new ad and app refresh.

Welcome to the Relmada Therapeutics first-quarter 2025 earnings call. (Operator Instructions) As a reminder, this conference is being recorded, and will be available for replay on the location website ...

Certified Google Partner agency creating strategic Google display ads campaigns that build brand awareness and drive ...

The media conglomerate boasted a portfolio that drives $1.4 trillion of consumer spending every month — and took shots at its ...

The Lenovo ThinkPad X200 is a laptop that was released in 2008. But its classic design still appeals to some long-time ...

Just as great pizza chefs focus on the quality of their cheese and tomatoes, the marketing funnel can be more useful if it’s ...

The campaign centres on the concept of ‘Viraasat’ (heritage), focusing on how mothers pass down values through everyday actions rather than grand gestures. The film shifts away from conventional ...

In an era driven by rapid technological advancements and a digitally savvy population, traditional marketing approaches have taken a backseat to more dynamic and targeted digital strategies. Digital ...

The chief strategy officer of My Code sat down with The Drum at IAB NewFronts to talk about the media group’s 10-year ...