In French influencer marketing, where creative flair often outpaces measurable impact, Raela Aldea wants to prove that structure can be just as powerful as style. Having left Paris to join 18h08, a ...

Almost every major marketer adopting new technology also has an entire ecosystem of agency partners. You can adopt the best ...

Need the best places to buy Facebook ad agency accounts? We tested top providers offering unlimited spend, zero bans, and ...

Vince Gilligan expands on his generative AI stance in an interview, questioning what is lost when humanity cedes its ...

Singapore’s top digital agencies aren't just competing globally; they are redefining the standards. The Netty Awards spotlight three Singapore firms whose strategic rigor, proprietary frameworks, and ...

Swedish furniture manufacturer Ikea has launched a review of its creative account. Mother, which has had the business since 2010, has been invited to repitch. The independent creative shop took over ...

There are four ways the technology is being used in the storytelling journey. Agencies are chock-full of creativity, but ...

As new technologies like generative AI reshape markets, and client needs evolve along with them, agencies are looking beyond ...

Naturally, the news has sent shockwaves across the industry. After all, this is an agency that redefined advertising in the ...

AI expands our vision, helps us break through fixation, and challenges us to see potential where we might have overlooked it.

Inclusivity with Impact speakers: Arvind Hickman, Rapthi Thanapalasingam, Alisha Imam, Kate Westgate, Annie Konieczny, Sara ...

As the global content industry navigates a major transformation, Taiwan's cultural agency is positioning the island nation to ...