This morning, Walmart's Chief Financial Officer announced that Walmart will likely have to increase prices for consumers if Donald Trump's proposed economic plan takes affect. Specifically, the CFO notes that while “[w]e never want to raise prices,

National Retail Federation CEO Matthew Shay described across-the-board tariffs as “a tax on American families.”

Numerous major U.S. corporations addressed tariffs at recent investor events and on conference calls, including some after the Nov. 5 election, when Trump edged out sitting Vice President Kamala Harris.

Walmart is the latest company to signal price hikes may be on the way if Donald Trump makes good on his tariffs promise.

The Walmart executive’s comments hint at the trickle-down impact of tariffs, as companies pay the import tax upfront and often pass on the higher input costs associated with these fees to consumers.