The Lavazza ad, promoting their Eco Caps coffee pods, highlighted a "coffee shop taste in compostable capsules for your home". This phrasing, the ASA ruled, implied that the pods could be ...

Coffee adverts for Lavazza and Dualit have been banned for both making the “misleading” suggestion that their pods and bags could be composted at home. The Advertising Standards Authority ...

Lavazza and Dualit coffee adverts have been banned by the Advertising Standards Authority (ASA) for 'misleading' compostable pod and bag claims.

The ads suggested that the products could be composted at home, which the ASA deemed inaccurate. The Lavazza ad, promoting their Eco Caps coffee pods, highlighted a "coffee shop taste in compostable ...

The ASA ruled that both brands gave the misleading impression that their pods and bags could be composted at home.

Adverts for Lavazza and Dualit have been banned for both making the “misleading” suggestion that their coffee pods and bags could be composted at home. The Advertising Standards Authority (ASA ...

Italian coffee company Lavazza bought Google search ads that described its coffee pods as “compostable,” while Dualit, a UK kitchenware and consumer products company, made the same claim for ...