Indiana Fever guard Caitlin Clark debuted a player-exclusive colorway of the Nike Kobe 5 against the Connecticut Sun.

In the age of NIL, college athletes are more famous than ever. Now able and incentivized to partake in personal ...

Womens National Basketball Association Playoffs Game 1 - Chicago Sky v New York Liberty Betnijah Laney (44 New York Liberty) is helped up by teammates during the WNBA, Basketball Damen, USA playoffs ...

Originally released in 1985, Nike Air Jordan sneakers are one of the most iconic shoes in basketball and pop culture. And with their 40th anniversary coming up in 2025, the sports apparel company has ...

Ja Morant's public relations push is gaining momentum thanks to an inside look at the new Nike Ja 2 shared to social media.

The LSU gymnastics team showed off all of the new Nike swag for the upcoming season as they aim to repeat as national champions.

The Albany chapter of the Black Girls Run celebrated the nationoal running club's recent shoe collaboration with Saucony.

After losing market share in recent years, Nike faces near-term challenges such as the sales momentum among competitors.

After a busy spring and summer of high school and AAU basketball, which recruits across the 2025, 2026 and 2027 classes stood ...

As head of women’s basketball at Klutch Sports Group ... closed Wilson’s Nike deal in May — at the time making the two-time WNBA MVP the only active Black player with a signature shoe — and negotiated ...