The primer usually costs £27, but throughout the Amazon Prime Day sale which ends on October 9, you can snap it up for £19.23 ...

“An eyeshadow primer is essential to prep your lids for indestructible eye make-up that stays on all day without creasing or smudging” says Danielle Roberts, Urban Decay’s global make-up artist.

Urban Decay is ... centre of your eye. Not only satisfying to look at, but this eye shadow palette has been arranged in three rows to help you create three different eye makeup looks.

SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Hurry! It’s your last chance to score jaw-dropping discounts on makeup from Stila, Lancome, Laura Geller, and more top brands ...

They’re a makeup artistry staple. Shop three of Team W&H’s favourite eye primers below... RRP: £21 | Arguably the most famous eyeshadow primer on the market, Urban Decay's formula's ...

This logo-embossed palette contains a primer and eight shades (a mix of matte and shimmers), giving you truly endless eye ...

Whether you're experimenting with soft neutrals or creating bold, smoky eyes, a good mix ... A good essential for my makeup collection. It is just a shame that Urban Decay no longer provides ...

Whether you're playing with soft neutrals or crafting bold, smoky eyes ... pre-order on Urban Decay's website, with beauty lovers around the globe eager to add it to their makeup collections.

"A neutral eye palette is a makeup kit staple," says celebrity makeup ... “I’ve said it before and I’ll say it again: Urban Decay’s Original Naked Eyeshadow Palette is the G.O.A.T ...