There are a lot of exciting emerging trends in the book publishing industry that are responsible for its consistent growth.

You’ve probably heard business leaders insist that marketing should never be seen as a cost center. The thinking goes that ...

UK: Rail reform offers an opportunity to boost industry revenues by leveraging private sector marketing expertise and ...

Why You Should Work with a Certified Dynamics 365 Consultant.As businesses move toward digital transformation, choosing the ...

That experience taught me a lesson I would never forget: marketing can't fix a broken product, a confused value proposition ...

It is also vital especially for women whose caring roles around children, older people and others may shift with such ...

Many years ago, floorcovering companies would have a management-level position that combined sales and marketing together, ...

Can Google Ads' built-in AI tool compete with third-party solutions for ad creation? See which delivers better ad copy, ...

In a remote stretch of Klickitat County in southern Washington, third-generation apple grower John Riggleman is playing a bit ...

The GIE Media Horticulture Group traveled to Carleton, Michigan, to get a sneak peek at Proven Winners' new perennials and ...

Measure success in the form of views, likes, shares, and sales. If something is not working, change your approach, utilize different influencers, or modify your message. Influencer marketing works but ...

Changes to the U.S. regulatory landscape could dampen the ability to authorize new products AND enforce existing regulations.