Their collaboration began in 2023 when Angel Reese, then playing for LSU, became Reebok's first long-term NIL signing.

Reebok and Beams are collaborating on an updated version of Reebok’s Instapump Fury sneaker, per an press release sent to ...

The white, green and yellow version ... First introduced in late 1989, the pump technology from Reebok allowed the wearer to pump air into the shoe’s sole via a mechanism housed in the tongue.