How Google’s AI updates to Chrome threaten brands—and what they can do to prepare for agentic browsing

Gemini will now be able to follow consumers everywhere, potentially meddling in how brands engage with them on their websites ...

Why AI alone can’t keep up with culture

Pairing AI with cultural intelligence is important for brand growth and audience understanding, and IGNE’s new AI platform is ...

Inside ChatGPT’s first major brand campaign—OpenAI marketing leaders discuss the work

Cinematic spots, made with agency Isle of Any, show everyday uses of the AI assistant helping people “learn, create and grow.

Change the Ref’s ‘30 Under 30’ magazine profiles 30 people killed by guns before age 30

Since launching last September, the social media series “Shop Cats” has integrated sponsors such as Hulu, Hinge, Steve Madden ...

Everything we know about advertising is being rewritten by AI

By 2030, AI and agent-driven commerce will force brands to embrace agile, data-connected experimentation to stay relevant.

4 overlooked sources of consumer insights data marketers should be using

Since launching last September, the social media series “Shop Cats” has integrated sponsors such as Hulu, Hinge, Steve Madden and Smalls, a cat food brand.

FIFA World Cup marketing—everything brands need to know

The world's attention turns to North America in June for soccer's biggest spectacle—an early look at the tournament's biggest sponsors and how AI and politics could affect the event.

AI chat platforms will rival search in 2030 advertising

This essay is part of Ad Age’s Future of Advertising 2030 series exploring how marketing, media and creativity will evolve ...

How one agency is redefining Middle America for marketers at a time brands need it most

Since launching last September, the social media series “Shop Cats” has integrated sponsors such as Hulu, Hinge, Steve Madden and Smalls, a cat food brand.

Fireball and BuzzBallz owner Sazerac buys its first Super Bowl ad

Since launching last September, the social media series “Shop Cats” has integrated sponsors such as Hulu, Hinge, Steve Madden ...

Mother New York campaigns for women to earn the same birth control rights as rats

A new Association of National Advertisers report outlines ways to deal with growing organizational issues and confusion as ...

Inside Tylenol’s autism controversy—PR crisis experts weigh in on brand’s response

Communication experts advise on what Tylenol should be doing to handle its current brand crisis following the Trump ...