Meta’s new no-ads subscription in the UK could shrink ad reach and force advertisers to rethink targeting and budget ...

TikTok avoids a U.S. shutdown with deal, but brands and marketers still face uncertainty until China gives final approval.

ChatGPT handles 66 million search-like prompts daily vs. 14 billion Google searches. AI is growing, but Google search still ...

As customer journeys migrate into LLMs, you need new ways to track behavior. Here’s how LLM tracking tools approach the ...

Google is shifting Demand Gen from an upper-funnel discovery tool to a full-funnel performance driver, with YouTube at the ...

A head-to-head schema experiment uncovers whether well-implemented structured data gives pages an edge in Google AI Overviews ...

Reddit is pushing for a new AI deal with Google that could make its forums more central to AI Overviews and other Google AI ...

It's unclear whether Google quietly raised negative keyword list limits after one account exceeded the documented 5,000-cap ...

LinkedIn’s new API gives B2B advertisers clearer proof of ROI by tying campaign engagement directly to pipeline and revenue ...

Google removed the ability to see 100 search results per page and both third-party tracking tools and maybe even Search ...

The DOJ’s ad tech remedies trial could crack open Google’s dominance of programmatic ads, reshaping transparency across the ...

A week ago, Google disabled the ability to see 100 results per page by using a URL parameter in the Google Search URL bar.